Who knew you could use beets to get rid of snow? With the price of rock salt rising, many communities have tried mixing sugar beet molasses with brine and calcium chloride to create a brownish, viscous blend. The beet juice is leftover from the process of refining beets for their sugar and pulp. The potassium acetate in the beet juice lowers the freezing point of water in the brine, which prevents ice from bonding to the street. This makes it easier for plows to remove the slurry, saving on both labor and salt costs.